Timates are valid [82]. Table three also reports the estimation final results in the Probit

Timates are valid [82]. Table three also reports the estimation final results in the Probit model, that are typically consistent with these on the bivariate Probit, which corroborates the robustness of your bivariate Probit model [83]. four.1.1. Estimation Final results from the Village Afatinib D6 supplier atmosphere In the village infrastructure atmosphere, traffic convenience has no considerable effect on ecommerce sales willingness but features a substantial positive influence on Participated in ecommerce sales behavior, passing the test at a five significance level. It indicates that the more hassle-free visitors positively impacts the farmers who’ve currently participated in ecommerce sales. Logistics comfort and network penetration considerably influence each ecommerce sales willingness and behavior, and both pass the test at a 5 significance level. For that reason, we can assume that the more handy logistics and higher network penetration rate influence both the farmers’ willingness and participating behavior of ecommerce sales. This could have occurred as a sound infrastructure atmosphere inside the village is the basis for farmers’ ecommerce sales. A sound infrastructure atmosphere makes it possible for farmers to break by way of the geographical limitation of sales. It also could have boosted the studying, the catchup, and also the proximity effect within the village. The village’s mastering, catchup, and proximity impact promote farmers to fully grasp the sales market and give a more excellent opportunity to join the ecommerce sales. The outcomes are also supported by the findings of Zhang et al. [76] and Zhang [64]. As a result, Hypothesis 2 was supported. In terms of the village industrial improvement atmosphere, marketplace specialization features a considerable positive impact on ecommerce sales intention at a 10 significance level but will not significantly have an effect on ecommerce sales behavior. The market organization does not show a significant effect on ecommerce sales intention and behavior. Therefore, it may be said that the village industrial development atmosphere features a negligible impact on ecommerce sales behavior. The possible factors for this outcome are that farmers having a sound industrial improvement environment in the village region have currently built cooperative relationships with standard sales channels, and farmers can receive larger income without having selling via ecommerce. Additionally, new enterprise organizations in the village area are important channels for farmers to sell, delivering necessary guarantees for farmers’ sales income [60]. As a result, Hypothesis 3 has not been supported.Agriculture 2021, 11,11 ofTable 3. The results on the impact of village atmosphere and capital endowment on Farmers’ ecommerce sales demand and behavior. Bivariate Probit Variable Name Willingness to Sell by ECommerce Coef. Std. E Currently Participated in ECommerce Sales Practices Coef. Std. E Univariate Probit Already Participated in ECommerce Sales Practices Coef. Std. EVillage Infrastructure Environment Site visitors Convenience Logistics fluidity Network Popularity0.126 0.316 0.007 0.006 0.0.105 0.128 0.0.235 0.267 0.008 0.103 0.120 0.0.265 0.242 0.009 0.102 0.123 0.Village industrial development environment Industry Specialization Marketplace Organization 0.333 0.123 0.002 0.007 0.295 0.112 0.003 0.018 0.003 0.Village TC LPA5 4 Biological Activity policy assistance environment Village ecommerce training Village ecommerce subsidies 0.507 0.183 0.259 0.141 0.542 0.271 0.169 0.120 0.564 0.293 0.176 0.Human Capital Quantity of household laborers Frequenc.